NikexNYU_superfly_2019_Page_11.jpg

Pitch, Graphic Design, Illustration

A pitch project for Nike. "Create a plan for an impactful, ownable moments for a brand 100 days out from the Olympics." It was a half year-long project full of freedom; unlimited methods, locations, or even budget. The audience is Generation Z. Thought out the tremendous amount of research and brainstorm, our pitch successfully delivered to Nike. 

Special thanks to 

Jay Kaufman, Senior VP, NBA

Jay Jay Nesheim, Senior Director, ESPN

Sarah Flynn, General Manager, Kevin Durant | Thirty Five Ventures

David Cooper, Instructor, New York University

David Hollander, Assistant Dean, New York University

 

About Real World Courses

"Work in multidisciplinary student teams, in fluid consultation and communication, with A-list organization executives and SPS faculty on a real world problem the organization faces. Research, prepare, and present your solutions on the final day of class. Selected ideas are implemented, concretely, into their real world business practice." ––– Real World | NYU SPS

srina tea

rebranding

visual system

Asset 2-8.png

. sketches

Asset 2-8.png

mood-board

NikexNYU_superfly_2019_Page_39.jpg
Asset 2-8.png

. pitch

Asset%25202-8_edited_edited.png
Asset 2-8.png

. next 

strawberry fest